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Mistakes in content marketing

Joe

Respected Contributor
Dec 31, 1969
549
30
28
69
USA
what-to-do-to-make-money.com
#4
Another is using an incompetent content spinner. Those take an article & change words supposedly creating new articles. The basic intent is to end up with a number of articles, evolved from the original, that all read differently. That way you post each article on a different website to avoid Google slamming you for duplicate content.

In reality many of those spun articles that you end up with are not readable in any coherent way.
 
Apr 1, 2016
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Somewhere
#6
Like the content maybe so unique, original and like no other. But posting and sharing them with the wrong audience can back-fire. Failing to balance the platform with the type of content with the right audience is so common.
 
Likes: Black Thunder

Paralabs

New Member
Mar 18, 2016
17
0
3
#7
  1. Don’t neglect to do the groundwork.
  2. Don’t focus on yourself-focus on the buyer instead.
  3. Don’t pitch your product at every stage.
  4. Don’t overlook calls to action.
  5. Don’t forget that effective content marketing is a two-way street.
  6. Don’t produce content that lacks substance.
  7. Don’t treat content marketing as an afterthought.
  8. Don’t underestimate the power of various formats.
 
#9
As Joe says, beginners often copy exactly, which is a bad idea, as well as not giving good value.

Also, there is a lot of out-of-data info out there, for example, people still saying a 600 word article is "best", which was true years ago, but now, one 1,200 article will do you much more good (in terms of SEO and reader engagement) than two 600-word articles.

So make sure your info is up-to-date :)

Chris
 

Joe

Respected Contributor
Dec 31, 1969
549
30
28
69
USA
what-to-do-to-make-money.com
#10
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As Joe says, beginners often copy exactly, which is a bad idea, as well as not giving good value.

Also, there is a lot of out-of-data info out there, for example, people still saying a 600 word article is "best", which was true years ago, but now, one 1,200 article will do you much more good (in terms of SEO and reader engagement) than two 600-word articles.

So make sure your info is up-to-date :)

Chris
True. Google continuously ups the ante...
 
Oct 3, 2017
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#13
Content must be unique, avoid duplicate content , use image more relevant to your content, and target your real audience, these steps really minimize mistakes in content marketing.
 
Aug 24, 2017
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#14
For improving the position in Google we have the need to post the content which is Unique, Rich and Informative & helps to generate leads. The most common mistakes in the content is that keyword stuffing, not unique, grammatical mistakes, neglect by the client and much more things.
 
Oct 3, 2017
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#15
There should be a sense creating content so first think as an audience and then create it according to audience understanding.