Footer of the website

Discussion in 'SEO' started by aesthetiqclinic, Mar 30, 2018.

  1. aesthetiqclinic

    aesthetiqclinic Thread Starter Active Member

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    almost all the websites have the footer. Is it helpful for SEO?
     
  2. stevenhenry018

    stevenhenry018 Senior Member

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    Footer is less effective for the SEO, if we include videos, social channels then it can be helpful for the user to know more about the brand etc.

    https://goo.gl/XfsnIv
     
  3. sulbha

    sulbha Senior Member

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    Site after site that I visit lately has been showing a tendency for using footer links to run their internal SEO link structure and anchor text optimization. While this practice in years past held value, today I rarely ever recommend it (and yes, SEOmoz itself will be moving away from using our footer for category links soon). Here's why:
    Footer links may be devalued by search engines automatically
    Footer links are often not the first link on the page to a URL
    Footer links get very low CTR
    Footer links often take a page beyond a healthy link total
    Footer links can be a time suck
     

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