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Joe

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Dec 31, 1969
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#2
Advertise. On social media, in your author bio files via blog comments & guest blogging, forum posting, etc.

SEO optimization. Write original & valuable content (the search engines look for that kind of stuff).

Build a list, and tell them when you post new content.

There are many other ways, but the above 3 are enough to keep a person busy for a while.